Brand Identity
Helping brands evolve through visual identity updates, design systems, and consistent communication across every touchpoint.
- Rebranding projects01
- Visual identity02
- Design systems03
- Brand guidelines04
- Key visual development05
Vladimir Potapov -Vladimir Potapov -Vladimir Potapov -Vladimir Potapov -Vladimir Potapov -Vladimir Potapov -
// Graphic Designer
3D Artist
// Intro
I'm a multidisciplinary designer creating visual systems for brands, products, and marketing—from strategy and branding to 3D visualization and launch.
Over the past decade, I've worked across startups, agencies, and in-house marketing teams, contributing to branding, product design, marketing campaigns, and 3D visualization. Today, I focus on building cohesive visual systems that communicate ideas clearly and stay consistent across every touchpoint.
Download CV// Expertise
Marketing Design
Designing marketing assets that communicate product value and support launches, campaigns, and business growth.
- Campaign creatives01
- Landing pages02
- Product presentations03
- Social media assets04
- Digital advertising05
3D Visualization
Creating high-quality 3D visuals that simplify complex ideas and strengthen digital products through engaging visual storytelling.
- Product visualization01
- Marketing CGI02
- Hero illustrations03
- Product mockups04
- Technical graphics05
Digital Illustration
Creating illustration systems that explain products, improve user experience, and bring digital interfaces to life.
- Website illustrations01
- Feature graphics02
- Icon systems03
- UI support visuals04
- Editorial illustrations05
Motion Design
Using animation to enhance storytelling, showcase products, and create engaging digital experiences.
- Product animation01
- Motion graphics02
- Logo animation03
- Social media videos04
- Promotional content05
Event Design
Designing visual experiences for exhibitions, conferences, and branded events that leave a lasting impression.
- Booth design01
- Event branding02
- Merchandise03
- Presentation design04
- Print materials05
// Projects
(2024)
IGB Live 2026
A large-scale exhibition marketing campaign created for Slotegrator's participation in IGB Live London. The project combined exhibition design, editorial design, motion graphics, social media, printed materials, and sales assets into a cohesive visual system built around a single campaign concept.
- Exhibition Design
- Campaign Rollout
- Editorial Design
- Social Media Assets
- Motion Graphics
- Print Production
(2024)
Branding
A placeholder project card for the first portfolio version. Real content and images can be added later.
- Brand Strategy and Messaging
- Logo Design
- Visual Identity
